Email marketing and social media are both fantastic channels to engage your audience.
While they both encourage two-way communication, the biggest difference is with email marketing.
And that is you own your list.
You Do NOT Own Your Followers on Social Media
Even though your social following may be larger than your email list, there are more barriers to overcome with social media. Such as the algorithms, which means only a selection of your audience sees your content.
You also run the risk of your social media platform shutting down. Thus, losing all your following.
Imagine if you grew your email alongside your social platform.
Email marketing is one of the most effective ways you can...
- share your message
- sell your services
- and build a relationship with your customers.
It is a Big Deal
And if you're in charge of engaging with existing customers or new prospects, you need an email marketing tool that will help you effectively manage your lists and campaigns.
When choosing a platform, I am all about simple.
I am not a tech guru nor do I want to be.
It is also important to me to have Customer Service Representatives that are patient, understanding, and friendly.
That is why I personally use AWeber. I recommend Aweber and I am an affiliate.
You Don't Have to Be an Expert
AWeber combines superior features with an easy to use interface, so that you don't have to be a computer expert to use it.
Their customer service has proven to be second to none. You can communicate with the Live Chat or with a representative via phone.
They provide professional service for any level of technical skills and entrepreneurship.
At AWeber, they have the market understanding, technology, and development plans to continue to dominate the auto-response market for many years to come.
Check out their plans and pricing here.
Disclosure: Some of the links in this blog are affiliate links, and if you go through them to make a purchase, I will earn a commission. Keep in mind that I link these companies, products, and courses because of their quality and not because I earn a commission. The decision is completely in your hands.
